Heroic Production's Super Bowl Live Earns Star Award for Best Technical Production

Posted by Jon Young on Mar 26, 2019 4:17:36 PM

Just over a year after providing technical support for Super Bowl LIVE in Minneapolis, we were honored to accept the Star Award for Best Technical Production from the International Live Events Association — Minneapolis-St. Paul Chapter for the big event.

"Anyone who owns their own business knows you only receive these awards if the entire team contributes. Team Heroic is unbelievably good and made this award possible. I accept it on their behalf" - Jon Young

Don't know what the Minnesota Star Awards are? Here's a little information about the award and a recap of our experience at Super Bowl LIVE.

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Topics: Event Technology

How Syncing Projection Mapping to Music can Enhance Your Event

Posted by Jon Young on Mar 4, 2019 10:38:47 AM

Projection mapping is a great way for entertainers or speakers to engage with their audience. But have you thought of combining sight and sound by syncing projection mapping to music? We can do that. Talk about creating a cohesive and eye-catching AV element!  Your event is sure to be the talk of the town.

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Topics: Event Production, Event Technology

No Filter Needed: How to Add an Instagram Museum to Your Event

Posted by Jon Young on Feb 14, 2019 10:43:06 AM

Creating an engaging experience that attendees can share on social media platforms is crucial to the success of your event and future attendance. And what better way to invite your attendees to engage with the event than by installing an Instagram museum, where they can snap selfies and post to social media!

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Topics: Trends, Event Planning, Event Technology

Event Personalization: How Technology is the Key to a Memorable Event

Posted by Jon Young on Jan 22, 2019 9:27:12 AM

Nowadays, providing a customized experience is a common goal for retailers, entertainers, and event planners. The more personalized an event feels to your attendees, the bigger impact it has. It will be more engaging, more memorable, and more shareable. To make that happen, you’ll need one essential tool — technology — because it takes tech-driven data to customize.

Technology comes in many forms, so there are many ways you can use tech tools to enable event personalization.

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Topics: Event Technology

Best Event Management Software for 2019

Posted by Jon Young on Jan 15, 2019 3:01:10 PM

Producing a large event is a lot of work. Heck, even a smallish event can have a lot of moving parts, and they all have to come together just-so. Why not make your job a little easier by investing in quality event management software? Technology can help you save time, avoid overlooking important details, watch your budget, and give your attendees the best possible experience. All with less worry and stress.

Here are some of the best software options to try in 2019, along with some tips to pick the best one for you.

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Topics: Event Technology

Virtual Attendance: How to Engage With Your Online Guests at an Event

Posted by Jon Young on Dec 4, 2018 4:36:27 PM

For every event, there is a maximum capacity, but that doesn't mean you can't have virtual attendees. More and more events are providing ways to participate from anywhere. But how can you engage with your online guests and make them feel part of the crowd, rather than an outsider looking in?

It takes some extra planning and the right equipment, but it can be well worth the effort. (And, PS, you can also earn more revenue to help cover the costs.) So, let’s take a closer look.

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Topics: Event Technology

How to Use Interactive Touchscreens to Enhance Your Event

Posted by Jon Young on Oct 23, 2018 12:31:18 PM

Interactive touchscreens are gaining traction in the event world, and for good reason. They are versatile, functional, and just plain fun. You can use them to enhance your event and inspire audience engagement, to provide a more sensory, immersive experience. How? That depends on the type and size of your event.

Here are some examples of ways to use interactive touchscreens at your next event.

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Topics: Event Technology

Front vs. Rear Projection: Which is Best for My Event?

Posted by Jon Young on Oct 18, 2018 12:22:05 PM

Video is key for any event whether you're enticing attendees with an introduction video or live streaming to remote locations. But if you plan to use video at your next event, you must decide whether to use front or rear projection.

Simply put, front projection reflects light off of a screen whereas rear projection diffuses light through the screen. They cost about the same and take similar time and effort to load in and load out. So, what makes one better for an event than another? Here are several factors to consider.

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Topics: Event Technology

How to Format an Event Video for a Large LED Screen

Posted by Jon Young on Oct 16, 2018 12:48:43 PM

Video has become a common feature in many successful and engaging events, and most of these videos are displayed on an LED screen. But, if your formatting is off, your display may fail to fill the screen, or it will look squished, stretched, or worse. No one wants that! To ensure your event video has maximum impact, here are some tips on formatting for a large LED screen.

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Topics: Event Production, Event Technology

Why Event Lighting Color Schemes Matter More Than You Think

Posted by Jon Young on Oct 11, 2018 1:56:19 PM

Retailers and office building owners spend thousands of dollars to get their interior lighting just right because color and intensity matter even when you don’t overtly notice the light. But what if you want visible color? The right color scheme can transform your event whereas the wrong event lighting colors can send the wrong message.

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Topics: Event Production, Event Technology